Thoughtful Tips On What To Write In A Maternity Card

Welcome to our 101 on how to say "Congrats on your baby!". There’s no doubt becoming a parent is scary and it’s an honour to be supporting a friend or coworker through arguably their biggest life transition yet. But words don’t always come easily – so if you’ve been agonizing over what to write in a baby or maternity leave card, you’ve come to the right place.

So no pressure, but the card is your space to hold them through this hectic but happy time. Crafting the perfect message in a maternity leaving card can be a challenging task – particularly if it’s a colleague’s maternity leave card – as you have to strike the right balance between warmth, humour and personal touch. But we’re here to show you that it is possible, and with a few easy tricks, it can even be easy (and fun!).

So, if you’ve been left, well, tongue-tied, we are here to hold your hand and help you with what to write in a baby shower card. Let’s dive in!

The Easy Way to Sign a Group Card for Maternity Leave

When someone heads off on maternity leave, it’s one of those moments that deserves more than a rushed signature and a last-minute card passed around the office. It is personal, emotional and often a little overwhelming, which is why so many teams find themselves wondering what to write in a baby shower card.

That is where a group card can make all the difference. With GroupTogether, everyone can add their message online, in their own time, without the typical (and maddening!) desk-to-desk shuffle. Teammates can share thoughtful notes, inside jokes, photos and even a fun GIF, creating a new baby card that actually feels warm and collective rather than hurried.

You can also enlist the help of our AI Magic Message Writer if you’re coming up blank – yep, we can take care of the whole thing, from tone to structure. Whether you’d like to write a baby card message in the comforting voice of Molly Weasley or write out a poem in the style of Dr Seuss, we’ve got you.

Here’s How to Make Every Message Magical. 

If you’re writing a card for maternity leave or a baby shower card for a rapidly approaching party, GroupTogether brings every message together in one beautifully-designed card.
 

Considering the Mom-to-Be’s Personality in a Maternity Leaving Card

One of the first things to consider when you’re deciding what to write in a new baby card is the personality of the mama-to-be. Is she sentimental, humorous or pragmatic? Understanding her personality can help you tailor your message to resonate with her on a deeper level – or at the very least not offend her!

If the mother-to-be is sentimental, opt for heartfelt messages that emphasize emotions, memories, and future joys. For a humorous personality, consider light-hearted, funny messages or a witty card that will bring a smile to her face. A pragmatic mother might appreciate straightforward, sincere well-wishes that acknowledge the practical aspects of parenting or perhaps include a gift voucher to a meal service for the few weeks post-birth.

Tailoring the Message to the Baby's Gender

While it’s important to acknowledge the baby’s gender if it’s known, it’s equally essential to focus on the parents and their journey. If the gender is a focal point for the celebration, you can tailor your baby card messages accordingly: 

What to Write in a New Baby Girl Card  

• “Congratulations on your precious little girl! She is going to bring so much joy and sparkle into your lives. I can't wait to see her grow into a strong and beautiful woman, just like her mama.”
• “​​Congratulations on your upcoming arrival! A baby girl brings so much joy, love and pink-tinted magic into the world. “
• “As you prepare to welcome your new baby girl, know that you are already wonderful parents, ready to give her a life full of love, laughter and endless possibilities.”
• “We can't wait to meet your precious little girl and see the amazing family you become together. Wishing you all the best on this beautiful journey.”

What to Write in a New Baby Boy Card

• “Wishing you all the best as you welcome your handsome baby boy! He’s sure to be a bundle of energy and joy. May he grow up brave and kind, with all the love and support you both will give him.”
• “Congratulations on the exciting arrival of your baby boy! He is already so loved and cherished. As you prepare to welcome him into your lives, may your days be filled with joy, love, and endless cuddles. Your little boy is so lucky to have such wonderful parents, ready to guide him and watch him grow.”
• “We can't wait to meet your precious son and see the amazing family you become.”

What to Write in a New Baby Card: Gender-Neutral 

• “Congratulations on your upcoming bundle of joy! Whether a boy or a girl, this baby is going to be surrounded by so much love and happiness. Wishing you all the best on this wonderful journey!”
• “Congratulations on your bubba! Your little one is already so loved and anticipated. As you prepare to welcome your baby, may your hearts be filled with endless precious moments.”
• “Your child is incredibly fortunate to have such wonderful parents, ready to nurture and guide them every step of the way. We can't wait to meet your precious baby and see the beautiful family you create together. Remember we’re always a phone call away!”

Sweet and Sentimental Wishes to Write in a Maternity Leave Card 

Expressing genuine emotions and sentiments can make your message memorable and touching. When it comes to what to write in a new baby card that’s sentimental, we like to think about the huge life transition they’re undertaking – maybe this is a friend who you have grown up with, a colleague you’re friendly with or a family member.

Friends: Speak to how proud you are to have seen so many versions of them – expressing genuine emotions and sentiments can make your new baby message memorable and touching.

Colleagues: Depending on your relationship, a more formal but warm tone could be appropriate when deciding what to write in a colleague’s maternity card.

Family: You can emphasize your support, pride and love for the new mother-to-be. You may wish to balance heartfelt with in-jokes and wit. If you’re wondering what to write in a maternity card from grandparents, parents, siblings or extended relatives it’s important to consider your relationship and match the tone. Don’t overthink it!

Here are some ways to convey your heartfelt wishes:

Funny and Light-hearted Messages to Bring a Smile

There’s no doubt becoming a parent is daunting, so including a little bit of light banter in your maternity leave card messages can be a great way to lighten the mood and bring a smile to the soon-to-be mom's face. When it comes to what to write in a maternity leave card or a baby shower card, here are some fun ideas: 

Witty Tone: Adding a Touch of Humour to a New Baby Card

Infusing your maternity leave card messages with humour can make it stand out and be a source of laughter:

• “Get ready for sleepless nights, plenty of tears and a home full of love (and diapers)! Welcome to the rollercoaster ride of parenthood – fasten your seatbelts and enjoy the adventure!”
• “Congrats on the upcoming arrival of your tiny human! Get ready for the wildest ride of your life – think of it as the ultimate reality show, but with way less sleep and way more entertainment. Don’t worry, you’re going to crush it like a champ!”
• "You’ve got this! And if all else fails, just blame it on baby brain and eat more ice cream. You’re going to be an amazing mom – funny, fabulous and totally unstoppable. Sending you all the love and a truckload of caffeine!”

Funny Tone: Sharing Funny Parenting Advice or Stories in a New Baby Card 

When you’re thinking of what to write in a maternity card, a humorous anecdote or piece of advice can provide both laughter and a sense of camaraderie:

• “Parenting advice: Sleep when the baby sleeps, and when you can't sleep, eat ice cream. You're going to be great at this – just keep a sense of humor and plenty of snacks on hand!”
• “Congrats on your soon-to-be tiny human! Get ready for the craziest, most hilarious and love-filled adventure ever. Here’s a bit of parenting advice from someone who totally doesn't have their life together but likes to think they do:

Sleep when the baby sleeps – or, you know, binge-watch your favorite shows because let's be real, who can sleep on command?

Accept help – if someone offers to do your laundry or bring over food, say yes. And if they don’t offer, bribe them with baby cuddles.

Trust your instincts – you got this, mama! If in doubt, Google it, then ignore half of what you read and go with your gut.

Laugh at the chaos – because some days, if you don’t laugh, you might just cry. And laughter burns calories, right”

• "You’re going to be an amazing mom – fun, fabulous and ready to handle anything (even those 3AM diaper explosions). Cheers to the wild ride ahead!"

Personal and Meaningful Messages for a Lasting Impact

Personalizing your message can make it incredibly special and memorable for the mama-to-be. Sharing stories and offering heartfelt advice can create a lasting impact. Here’s what to write in a baby card including meaningful messages. 

Sharing Personal Memories or Stories in a Maternity Leave Card 

Reflecting on shared experiences or memories can strengthen your bond and add a personal touch:

• “Remember our sleepovers when we used to stay up all night talking about our dreams? Now, you’re about to embark on the greatest dream of all – motherhood. I’m so proud of you and can’t wait to see you as a mom.”
• “As you're about to embark on the incredible journey of motherhood, I can't help but reminisce about the amazing friendship we've shared over the years. Remember that time we stayed up all night watching cheesy rom-coms and eating way too much popcorn? Your laughter echoed through the room, and in that moment, I knew there was something truly special about our bond. Now, as you prepare to welcome your precious little one into the world, I'm filled with awe and admiration for the incredible mom you're destined to be. Your kindness, strength, and unwavering support have always been the pillars of our friendship, and I have no doubt that you'll shower your baby with the same love and warmth."
• "As you embark on this new chapter, know that I'll be right by your side, cheering you on every step of the way. Your baby is so lucky to have you as their mom, and I can't wait to witness the beautiful moments that lie ahead for your growing family. Here's to many more adventures, laughter-filled nights and unforgettable memories together. With all my love”

Offering Heartfelt Advice in a Maternity Leave Card

Drawing from your own experiences or offering genuine advice can be very meaningful in your new baby message. 

• “As you step into this new chapter, remember to trust your instincts and be kind to yourself. Parenting is a journey filled with ups and downs, but it’s also the most rewarding adventure. Cherish every moment.”

Tips for What to Write on a Baby Shower Card

When you’re crafting what to write in a new baby card message, it’s important to consider etiquette, including cultural and religious sensitivities, inclusive well-wishes and the context of your relationship with the parents-to-be.

Understanding Cultural and Religious Considerations When Writing a New Baby Card

Different cultures and religions have various customs and beliefs surrounding childbirth and parenting. Being mindful of these can make your baby card messages more respectful and appropriate: 

• “Congratulations on this blessed journey! May your baby be surrounded by love, joy, and the rich traditions of your family. Wishing you all the best as you welcome this new life into the world.”

Including Well-Wishes for the Baby AND the Parents in a New Baby Card

While the focus is often on the baby, it’s important to include well-wishes for the parents as well when looking at what to write in a baby shower card:

• “Congratulations on the upcoming arrival of your little one! May your baby bring you endless joy and may you find all the strength and love needed to nurture this precious life. Best wishes to your growing family!”
• “You have a wonderful journey ahead of you – know that I’m here to support the little one and you in whatever way you need. I’m talking cooking, cleaning, playing, you name it.”

Baby Messages to Write in Colleague’s Maternity Card

Writing a baby shower card for a colleague requires a professional yet warm tone. Here’s what to write in a baby card and how to balance it:

• “Wishing you all the best as you prepare to welcome your baby! May this special time bring you joy and happiness. Looking forward to seeing pictures of the little one and hearing all about your new adventures in parenthood. Congratulations!”
• “As you prepare to embark on this incredible journey into motherhood, I wanted to take a moment to congratulate you on this exciting new chapter of your life. Your dedication, hard work and positive energy have truly made our workplace a better place.
• "While we'll miss your presence around the office, we're thrilled for you as you embark on this beautiful adventure of becoming a mom. Your baby is lucky to have such a caring and dedicated parent, and we can't wait to meet the newest addition to your family."
• "Take this time to cherish every moment, embrace the ups and downs, and know that your work family is here cheering you on every step of the way. Remember to take care of yourself and enjoy this precious time with your little one."
• "We look forward to your return, but until then, know that you'll be greatly missed. Wishing you all the best on your maternity leave and beyond!”

Writing a new baby message is a wonderful opportunity to share in the joy and anticipation of welcoming a new baby. Whether you choose a sentimental, humorous or formal approach, the key is to convey your genuine feelings and support for the parents-to-be. By considering their personality, the baby’s gender and maintaining good etiquette, you can craft a message that will be cherished and remembered for years to come.  

Tip: Remember to let your tone reflect the relationship you actually have with the mom-to-be when deciding what to write in a maternity card.

Remember if you’re a friendship group or an office coming together to celebrate your friends' arrival of a tiny human, you can use GroupTogether to easily organize a baby card from the whole group.

You can even collect money for a gift at the same time – from the AnyCard that offers access to 100+ eGift Card options to beautifully-curated hampers, you can’t go wrong. Avoid having everyone's money in your personal bank account and trying to track who has paid, and that never ends well – unless you consider chasing down signatures, winding up $50 short and having a mental breakdown in the bathroom as “well”.

With GroupTogether, writing a new baby card is easy as, like love should be!

FAQ: You Ask, We Answer

Q: Can I add an eGift Card to a group card?

Q: Of course! It’s kind of our specialty – GroupTogether lets you pair your group card with an eGift Card, so your message comes with a meaningful gift attached. It’s an easy way to turn a thoughtful note into a complete gift, whether it’s for maternity leave, a baby shower or another milestone.

Q: What is the AnyCard and how does it work?

A: The AnyCard is a flexible eGift Card that gives the recipient the freedom to choose what suits them best. Instead of guessing, they can select from a wide range of popular brands and experiences – we’re talking 100+. It’s especially appreciated for maternity leave cards, when practical support or personal choice is more important than ever.

Q: Is there help for people who do not know what to write in a maternity leave card?

A: Absolutely. GroupTogether includes an AI Magic Message Writer to help contributors write thoughtful, warm messages. Whether someone is stuck on what to write in a maternity leaving card, a baby shower card, or a simple “we will miss you,” the AI can suggest wording that feels genuine and human, not robotic. 

Q: Can everyone add their own message to the card?

Yes – when you send a group card, it’s so easy for each person to add their own message individually, along with photos, GIFs or emojis if they like. This makes the group card feel personal and varied, rather than like one long message written by committee. The best part? You’ve got unlimited messages.

Q: Is GroupTogether suitable for remote or hybrid teams?

A: Very much so. GroupTogether was designed for teams that are not always in the same place. Contributors can sign the card from anywhere, at any time, which makes it ideal for remote, hybrid or globally distributed teams.

Q: Can I use GroupTogether for a maternity leaving card or baby shower card at work?

A: For sure – GroupTogether is a popular choice for maternity leaving cards, baby shower cards and new baby cards for coworkers. It allows the whole team to come together to celebrate an important life moment, even if you can’t all be in the same room.

Q: Are there gifting options for creating a group card?

A: Yes. It's $5.50 to create a Group Card, but that becomes free when you add a gift collection and collect $20+ which can be spent on an eGift Card or AnyCard. This gives teams flexibility, whether they are organizing something simple or something more generous. 

Q: Can the card be saved or kept as a keepsake?

A: Yes. Once the card is complete, it can be downloaded as a keepsake. Many people treasure these cards, especially for milestones like maternity leave, because they capture messages from colleagues in one beautiful place.

Q: Do I need to chase people to sign the card?

A: Thankfully, no. GroupTogether makes it easy to see who has signed and who has not, so gentle reminders can be sent without awkward follow-ups or last-minute stress.
 

Meet the experts

Ali + Julie

Co-Founders, GroupTogether.

Life’s busy. That’s why we’re here to make it easy for you to collect money from a group. Less wasted time, less packaging waste, and spending a little less but giving a lot better!